787 5th Avenue South, Old Naples, Naples, FL 34102, USA
About Us
N 2 Realtors® are ALIKE! The key is unique marketing and GLOBAL Reach. JRW is #1
Choose Michel M. Franklin as your listing agent or buyer's representative for unparalleled dedication and results. With a proven track record of achieving above-average list prices, I invest my own resources in a diverse marketing plan, including maximum exposure through John R. Wood Properties Christie's International Real Estate Global Marketing. Experience the difference of an agent who goes the extra mile for you...
It's impressive to hear that in 2023, John R. Wood Properties Christie's International Real Estate (JRW) is ahead of its nearest competitor by a substantial margin of $1 billion. Such a significant lead in the real estate industry demonstrates the company's strength, success, and market dominance. This accomplishment likely reflects the quality of service, expertise, and trust that John R. Wood Properties has earned from its clients and the real estate community.
As a results‑driven Naples, Florida Realtor with a proven track record of expanding profits far beyond the average listing closed revenues, Michel M. Franklin delivers unmatched value to both sellers and buyers. Specializing in luxury waterfront properties, exclusive golf communities, and high‑end condominiums, Michel combines expert market knowledge with innovative marketing.
Her strategies secure top‑tier results for her clients.
Recognized as a multi‑million‑dollar producer, Michel’s sales consistently outperform local averages by leveraging targeted global exposure, strategic negotiations, and premium property presentation. Her affiliations with John R. Wood Properties Christie’s International Real Estate connect her listings to a powerful international network of discerning buyers and investors.
Michel’s success extends beyond real estate. She is an active member of prestigious organizations including The Naples Women’s Club and The Club Pelican Bay, where she builds strong community and professional relationships. Her commitment to philanthropy shines as a board member of The Twenty‑Five Club—a distinguished group of 25 prominent Pittsburgh women dedicated to supporting premature babies and advancing neonatal research worldwide.
Whether marketing a Pelican Bay property, negotiating the sale of a beachfront residence, or guiding a buyer to their dream Naples property, Michel’s clients benefit from her refined marketing expertise, luxury branding acumen, and relentless pursuit of exceptional results.
marketing strategies:
- Professional Photography and Staging: Michel understands the importance of first impressions. She arranges for professional photography and staging to ensure your property looks its absolute best in marketing materials.
- MLS Listing: Michel ensures your property is listed promptly on the Multiple Listing Service (MLS), making it accessible to a vast network of real estate professionals and potential buyers.
- Consistent Open Houses: Michel hosts regular open houses to provide interested buyers with the opportunity to experience your property firsthand.
• Online Presence: Your listing will be prominently featured on her website and various real estate portals, maximizing online visibility.
- MichelMFranklin.com
- MyNaplesFloridaHome.com
- NaplesFlorida.us
- Social Media Marketing: Michel leverages the power of social media platforms to showcase your property through engaging posts, videos, and targeted advertising campaigns.
Michel M. Franklin's social media presence is a comprehensive and informative resource for individuals interested in Naples, Florida, real estate, and the Naples lifestyle. Through her various Facebook pages, she offers a wealth of knowledge, engaging content, and personalized insights catering to potential homebuyers and those looking to embrace the Naples way of life.
- "My Naples Florida Home": This page serves as a captivating showcase of the exquisite properties available in Naples, Florida. Michel M. Franklin's expert eye for real estate is evident in the stunning images and detailed descriptions of each property. With regular updates, this page keeps prospective buyers and renters informed about the latest listings, making it a go-to destination for those seeking their dream Naples home.
- "Naples Florida Real Estate - Michel M. Franklin's Insight": Michel's commitment to being a trusted real estate professional shines through in this Facebook page. Through insightful posts, articles, and market analysis, she provides invaluable information about the Naples real estate market. Whether you're a seasoned investor or a first-time homebuyer, you'll find her expertise and guidance indispensable in making informed decisions.
- "Life In Naples, FL": For anyone curious about life in Naples, this page is a treasure trove of knowledge. Michel not only shares the vibrant local culture, events, and attractions but also provides practical information about living in the area. From school options to healthcare facilities, this page offers a comprehensive guide for both newcomers and residents looking to explore all that Naples has to offer.
• "Moving from Manhattan": Relocating from a bustling metropolis like Manhattan to the serene beauty of Naples, Florida is a significant transition. Michel's personal anecdotes, coupled with informative content, make this page an invaluable resource for those considering such a move. It addresses common concerns, offers tips for a smooth transition, and provides a supportive community for individuals or families embarking on this journey.
- Online Presence: Your listing will be prominently featured on her website and various real estate portals, maximizing online visibility.
- Digital Marketing - 20.7 million people reached through JRW
- X formerly known as Twitter
- YouTube
- Email Marketing: She maintains an extensive database of potential buyers and uses email marketing to reach out to them with information about your listing.
- Direct Mail and Advertising Campaigns: Depending on the property and target audience, Michel may also employ direct mail campaigns to ensure your property reaches the right people.
- Local Newspapers and Publications
- Property website unique to your Listing
- HomeLook and Estate Lifestyles Publications exclusive to JRW
- Global Marketing: Michel's affiliation with John R. Wood Properties Christie's International Real Estate ensures that your property gains exposure on a global scale through an esteemed and exclusive network.
- Luxury Portfolio International - 70+countries and territories, 550 Member Companies, $405 Billion in Home Sales, more than 50,000 Listings Marketed annually. More US sales volume than any other Network, Franchise or Brand.
- Christie's International Real Estate - $500 in Sales Volume in the past five years, 900 Real estate offices worldwide, 48 countries and territories on six continents. A global network of 9000 Sales agents and affiliation to Christie's Auction House and their customers.
• Continuous Market Analysis: Michel monitors market trends and provides you with valuable insights, ensuring your listing remains competitive and relevant.
- Customized Marketing Plan: Every property is unique, and Michel tailors her marketing approach to the specific characteristics and selling points of your property.
By combining these marketing strategies with her dedication and expertise, Michel M. Franklin consistently achieves exceptional results for her clients. When you work with her, you can trust that your property will receive the attention it deserves in this competitive real estate market."
Opening the Best Door's in Naples ...
Luxury Lifestyle Property Specialist!
Working almost 24/7 on plans & action
Marketing strategist with many approaches in selling property
